Nigeria’s music industry is thriving, and each year brings fresh talent into the spotlight. In 2024, there are several rising Nigerian music artists who are making waves, ready to dominate the airwaves with unique sounds, catchy lyrics, and impressive performances. These artists are on the verge of major breakthroughs, and their talent has already started gaining attention across Africa and beyond.
In this post, we’ll introduce you to some of the Upcoming Nigerian Music Artists to keep an eye on in 2024. From Afrobeats and Afro-fusion to hip-hop and R&B, these artists are redefining Nigeria’s music scene with new styles and genres.
1. Odumodu Blvck
Odumodu Blvck is a hip-hop artist who has quickly gained popularity for his unique style, which combines Nigerian street slang with deep lyrics. Known for his high-energy performances and memorable hooks, he’s already collaborated with well-known artists, which has given his career a major boost. His music connects with young Nigerians who appreciate his raw storytelling style, and he has already been labeled as one of the future stars of hip-hop in Nigeria.
2. Boy Spyce
Boy Spyce is another exciting name in Nigerian music, signed under Mavin Records, a well-respected record label in the industry. His smooth voice and Afro-R&B sound have gained a lot of attention, with hit songs that resonate with fans of Afro-pop and R&B alike. With powerful lyrics and a unique singing style, Boy Spyce’s fan base has been growing steadily, and he’s expected to release more hit songs in the coming months.
3. Fave
Fave is a talented singer-songwriter whose music often blends Afro-soul with Afrobeats. Her soulful voice and powerful lyrics have caught the attention of both Nigerian and international audiences. Songs like Baby Riddim have become fan favorites, showcasing her ability to connect emotionally with listeners. Fave’s music explores themes of love and resilience, making her one of the most relatable upcoming artists in Nigeria.
4. Asake
Asake made a strong entrance into the music scene with his energetic Afro-fusion style. Known for his catchy beats and street-inspired lyrics, Asake has quickly become a household name among fans of street-pop. His unique style combines traditional Nigerian sounds with modern beats, making his songs stand out. With a growing fanbase and popular hits already under his belt, Asake is one artist to watch as he continues to climb the charts in 2024.
5. Liya
Liya is a rising star and one of the few female artists signed under DMW, Davido’s music label. With her smooth voice and Afrobeat sound, she brings a fresh perspective to Nigeria’s music scene. Her songs are known for their uplifting messages and catchy rhythms. Liya has already collaborated with major artists and continues to gain attention with each release, making her one of the top female artists to watch in 2024.
6. Zinoleesky
Zinoleesky has been on the radar for a few years, thanks to his blend of Afropop and street-hop. Signed under Naira Marley’s label, Marlian Music, Zinoleesky’s music is popular among Nigerian youths, with themes that focus on resilience, hope, and life’s struggles. His unique sound and relatable lyrics have made him a rising star in the Nigerian music industry. Fans are eagerly awaiting his new projects, as he’s expected to deliver more hit songs in the coming year.
7. Ruger
Ruger is an artist known for his dancehall and Afrobeat fusion. His one eye-catching style and distinct sound have made him a standout figure among upcoming Nigerian artists. Ruger’s songs are full of energy and often feature Caribbean influences, which have helped him capture a diverse audience. With his catchy lyrics and unique image, Ruger is positioned to continue making waves in the music industry.
8. Ayra Starr
Ayra Starr is a young artist who has quickly risen to fame. Signed to Mavin Records, she’s known for her Afro-pop sound, which often explores themes of love, empowerment, and self-discovery. Her powerful voice and relatable lyrics have made her a role model for many young Nigerians. Ayra Starr’s debut album and singles have been a major success, and fans expect her to keep releasing fresh and exciting music.
9. Majeeed
Majeeed is an Afrobeat artist with a soulful voice and a knack for storytelling. His music often reflects the everyday struggles and aspirations of young Nigerians, which has helped him connect with a wide audience. Known for songs that blend Afrobeat with soulful melodies, Majeeed’s unique style is gaining him popularity, and he’s expected to release more hit songs that showcase his versatility and talent.
10. Victony
Victony is known for his smooth mix of Afrobeats and R&B. His voice and style are both captivating, often exploring emotional themes and personal stories. Despite facing challenges, including a car accident that nearly ended his career, Victony has made a strong comeback with songs that inspire and entertain. His resilience and dedication to his craft have made him a favorite among fans, and he’s set to achieve even more success in 2024.
Why Nigerian Music Is Growing Fast
The Nigerian music industry has grown immensely over the last decade. Here are some reasons why it’s expanding so quickly:
- Global Appeal of Afrobeats: Nigerian music, especially Afrobeats, has gained global recognition, with fans from all over the world. This exposure has led to more opportunities for Nigerian artists to collaborate with international stars.
- Digital Platforms: Platforms like YouTube, Spotify, and Apple Music have made it easier for Nigerian artists to share their music globally. Social media also allows fans to follow their favorite artists closely, which has helped Nigerian music reach new heights.
- Growing Fan Base: Nigerian youth are passionate about music, and they are often the first to support upcoming artists. This loyal fan base has played a huge role in pushing Nigerian music to a global audience.
Genres Shaping the Future of Nigerian Music
Nigerian artists are also experimenting with new genres, adding variety to the music scene. Some of these genres include:
- Afrobeat and Afro-fusion: These are the most popular genres, combining African rhythms with elements of jazz, soul, and funk.
- Street-pop: Artists like Zinoleesky and Asake are popularizing street-pop, which reflects everyday life in Nigeria.
- Dancehall and Reggae: Artists like Ruger have brought Caribbean influences into the Nigerian music scene.
- Afro-R&B and Soul: This genre is growing in popularity as artists like Boy Spyce and Fave focus on emotional and soulful songs.
Challenges for Upcoming Nigerian Artists
While the future looks bright, upcoming Nigerian artists face many challenges:
- Financial Barriers: Creating and promoting music can be costly. Many upcoming artists struggle with limited funds, making it hard to produce quality music videos or promote their songs effectively.
- Industry Competition: Nigeria’s music industry is highly competitive. With established stars already in the spotlight, it can be difficult for new artists to make their mark.
- Piracy: Music piracy is a major issue, as artists often lose revenue due to unauthorized downloads and distribution of their songs.
- Lack of Mentorship: For many young artists, access to mentorship and guidance is limited, which can make it hard for them to navigate the industry successfully.
Despite these challenges, Nigerian artists continue to push forward, driven by passion and creativity.
Supporting Upcoming Nigerian Artists
However you can support these upcoming artist by…
- Stream Their Music: By streaming songs on platforms like Spotify, Apple Music, or YouTube, fans can help artists earn revenue and gain visibility.
- Attend Concerts: Live performances are important for artists, as they help them connect with fans and earn income.
- Follow on Social Media: By following and sharing their content, fans can increase an artist’s online presence.
- Buy Merch or Albums: Purchasing official merchandise or albums directly supports artists financially.
The Nigerian music industry is rich with talent, and 2024 promises to be an exciting year. With artists like Odumodu Blvck, Boy Spyce, and Ayra Starr at the forefront, Nigerian music is set to keep shining on the global stage. The future of music in Nigeria looks bright, with new voices ready to redefine the sound of the continent and make a lasting impact worldwide.
Stay tuned, as these rising stars are just getting started. If you’re a fan of Afrobeat, Afro-fusion, and Nigerian pop, 2024 is going to be a thrilling year for music in Nigeria.
